About Aquatic Futures
A connected approach to aquatic learning, safety and progression.
Aquatic Futures was created to bring aquatic education, training, safety, club support and development into one clear and trusted programme family.
Our Purpose
Our Purpose
Our purpose is to help people learn, train, progress and stay safer in and around water. Through structured programmes, clear pathways and a professional approach, Aquatic Futures supports learners, families, schools, clubs, organisations, event providers and aquatic professionals across Leicestershire.
We believe aquatic development should feel clear, accessible and connected. Each programme has its own purpose, but all are linked by the same commitment to confidence, safety, progression and trust.
Our Approach
Our Approach
Aquatic Futures takes a pathway-based approach. This means users can enter the brand through different routes, such as learning to swim, lifesaving, first aid, education, workforce development, club support or events, while still feeling part of one joined-up system.
Values
Our Values
Confidence
We support people to feel capable, prepared and ready to develop.
Safety
We place safety, safeguarding and responsible practice at the centre of everything we do.
Progression
We create clear routes for learning, training, development and opportunity.
Trust
We aim to deliver with professionalism, consistency and care.
Programme Family
One organisation. Eight connected pathways.
Each Aquatic Futures programme has its own purpose, symbol and colour, while remaining part of one consistent brand system. This makes it easier for families, learners, clubs, schools and organisations to understand what is available and choose the right route.
Learn to Swim
Build water confidence, core swimming skills and safer habits from the very beginning.
View Learn to Swim
Lifesaving
Develop lifesaving awareness, water vigilance, prevention skills and confidence around safer aquatic environments.
View Lifesaving
First Aid
Practical first aid training to support safer people, safer places and calm emergency response.
View First Aid
Education
Structured aquatic education for schools, groups and learners, supporting knowledge, awareness and confidence.
View Education
Performance Pathway
Clear progression routes and performance support for learners, athletes and aquatic professionals.
View Performance Pathway
Club Services
Support for clubs, partnerships and aquatic organisations through development, guidance and practical services.
View Club Services
Competitions & Events
Aquatic event support, competition coordination and practical services for organised aquatic activity.
View Competitions & EventsStandards
Built on safety and professional standards.
From first water confidence through to first aid, lifesaving, workforce training and event support, Aquatic Futures is built around safer practice, clear communication and trusted delivery.